Us Versus Them started in 2005 as a creative outlet and complement to the groundbreaking Southern California clothing store and art gallery Versus. In the years since, it has outgrown the confines of it’s humble origins
and now stands as an internationally recognized brand.
From Day 1 everything we have produced has come from a desire to celebrate the power and talent of the individual, and the struggle that is required to clear your own path, rather than follow the herd.
This attitude is present throughout our graphics and clothing, whether straightforward in the form of a slogan or message, hinted at by symbolism found in our logos or artwork or by the unique details found throughout our cut and sew pieces.